Follies of the Mad Men #60

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[From Playboy magazine for December 1965.]

Okay, we get it. Your product has an odd name that might lend itself to a double entendre. Such a campaign worked for Smucker's Jelly & Jams, of course. But the problem lies with the verb "sniff." If the ad had read "May I hold your Klompen Kloggen," all would have been good smutty fun. But although you can indeed hold the unlit tobacco, you can't "hold" the delightfully aromatic pipe smoke (the selling point). So the copywriter is forced to use "sniff."

But sniffing some private portion of another individual (the inescapable connotations of "May I sniff your BLANK...) conjures up all sorts of canine or rutting behavior, not sexy but animalistic. One pictures this pretty woman burying her nose in some guy's armpit--or elsewhere.
     Posted By: Paul - Tue Mar 24, 2009
     Category: Business | Advertising | Products | Hygiene | Tobacco and Smoking | 1960s





Comments
Now, back to the sex jokes!
Posted by Madd Maxx on 03/27/09 at 12:56 PM
thanks maxx, I was close to quitting but I know patty would never let me!
Posted by mrjazz on 03/27/09 at 01:52 PM
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