Follies of the Madmen #332
Wait a minute--this is my own tire on my own car that is being represented as a hideous criminal killer! And since I, the driver, am responsible for my own tires, I must be a hideous criminal killer too!
Way to make your customers feel good about themselves!
Original ad here.
Comments
You have to put it into context of the times, Paul. Cars were not equipped with all the fancy gadgets of modern cars - No anti-lock brakes. No power assist brakes. No power assist steering. No passenger restraint systems. No laminated "safety" glass. No padded interior surfaces. In comparison they were rolling slaughterhouses with the kiddies jumping around in the back seat.
Tires without tread are dangerous in the extreme on wet surfaces and subject to sudden deflation when subjected to heat buildup after driving. It all depends on how much your life is worth. The design looks to be a nearly solid tire that can be recapped / retreaded, hence the trade-in portion of the ad copy. Actually practical for the late Depression era economy.
Tires without tread are dangerous in the extreme on wet surfaces and subject to sudden deflation when subjected to heat buildup after driving. It all depends on how much your life is worth. The design looks to be a nearly solid tire that can be recapped / retreaded, hence the trade-in portion of the ad copy. Actually practical for the late Depression era economy.
Posted by KDP on 10/30/17 at 03:52 PM
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Category: Anthropomorphism | Business | Advertising | Corporate Mascots, Icons and Spokesbeings | Products | 1930s | Cars