French vs. American vacuum desire
Different takes on vacuum desire from the 1950s. The French ad is more blatant, but the American ad has pink octopus arms extending from the vacuum and promises that "Only $69.95 fulfills your longing."
Translation:
via The Vacuum Cleaner by Maud Ellmann
1958 French ad for the Samy vacuum cleaner
source: periodpaper.com
Ce que toute Femme désire
Aspirateur de conception révolutionnaire tout plastique alliant la légèreté et la robustesse … A la portée de tous par son prix le SAMY est vraiment l’aspirateur de DEMAIN!
Aspirateur de conception révolutionnaire tout plastique alliant la légèreté et la robustesse … A la portée de tous par son prix le SAMY est vraiment l’aspirateur de DEMAIN!
Translation:
What every woman desires
A revolutionary all-plastic vacuum cleaner combining lightness and robustness... Within everyone's reach due to its price, the SAMY is truly the vacuum cleaner of TOMORROW!
A revolutionary all-plastic vacuum cleaner combining lightness and robustness... Within everyone's reach due to its price, the SAMY is truly the vacuum cleaner of TOMORROW!
Life - Feb 9, 1953
via The Vacuum Cleaner by Maud Ellmann
Comments
Huge difference. The woman in the French ad looks, ah, shall we say receptive to a phallic device, while the prim-looking '50s American housewife is touting the wonders of something that looks like an old-fashioned hair dryer.
Posted by ges on 08/02/24 at 03:00 PM
No wonder the lady in the French ad is so aroused, seeing that her vacuum cleaner looks like a giant dildo.
Posted by Yudith on 08/03/24 at 06:20 AM
Category: Advertising | Appliances | 1950s | Europe