Eau de Quinine compound hair tonic was introduced in the 1850s by Ed. Pinaud’s (Edouard Pinaud), a Paris parfumerie. Advertisements indicate that the product was sold into the 1960s. Quinine is a toxic alkaloid derived from the cinchona tree. When heavily diluted, it was used in hair products, specifically as a treatment for hair loss. Pinaud’s was advertised as the favorite hair dressing of "Cultured Women" and the only tonic "used by the crowned heads of Europe." It was an "indispensable preparation for the refined toilet" with a "delicate fragrance that overpowers the unpleasant effects of excessive oiliness on the scalp. Pinaud’s product was imported to the United States from France and many barbers apparently tried to pass off domestic preparations as genuine Eau de Quinine. In the mid-1920s, Pinaud filed an injunction against companies making the counterfeit product.
Category: Advertising | Patent Medicines, Nostrums and Snake Oil | Hair Styling | Nineteenth Century | Twentieth Century