Howard makes clothes for men who make babies

Howard was a New York clothes store for men. The theme of their 1966 ad campaign was that they made clothes for virile men.

The ad claiming that they made clothes "for men who make babies" was refused by every New York paper except the Times, which ran it once, and then never again, due to a complaint from the "Improvement of Advertising Content Committee".

New York Times - Mar 4, 1966

NY Daily News - Mar 3, 1966

NY Daily News - Mar 24, 1966

Who We Are
Alex Boese Alex is the creator and curator of the Museum of Hoaxes. He's also the author of various weird, non-fiction, science-themed books such as Elephants on Acid and Psychedelic Apes. Paul Di Filippo Paul has been paid to put weird ideas into fictional form for over forty years, in his career as a noted science fiction writer. Contact Us

Posted By: Alex - Sun Oct 24, 2021
Category: Babies | Advertising | 1960s | Men

Comments

I never realized that Ajax's white knight was supposed to make housewives lust for detergent.

Posted by ges on 10/24/21 at 11:45 AM

Commenting is not available in this channel entry.