Moon Cheeze

July 20 was the anniversary of Neil Armstrong landing on the moon. Back in 1969, the Fisher cheese company, located in Armstrong's home town of Wapakoneta, Ohio, capitalized on that achievement by coming out with "Moon Cheeze." It seems to have been just regular American cheddar cheese. Only the packaging was special. It came in a container shaped like the state of Ohio. Apparently it was so popular that they kept making it for years.

image source

Palladium-Item - Jan 19, 1969

Pensacola News Journal - July 18, 1969

Bonus: Armstrong making pizza in 1969. That looks like mozzarella, not Moon Cheeze.

via I have seen the whole Internet

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Alex Boese Alex is the creator and curator of the Museum of Hoaxes. He's also the author of various weird, non-fiction, science-themed books such as Elephants on Acid and Psychedelic Apes. Paul Di Filippo Paul has been paid to put weird ideas into fictional form for over forty years, in his career as a noted science fiction writer. Contact Us

Posted By: Alex - Fri Jul 21, 2017
Category: Food | Spaceflight, Astronautics, and Astronomy | 1960s

Comments

I remember how Pillsbury tried to cash in on the space race by marketing something called "Space Food Sticks". Check out this ad: https://goo.gl/5KmMM4

Posted by Fritz G on 07/21/17 at 08:02 AM

I like how they used a "z" in "cheeze." Sort of implies a degree of cheapness. Sort of like Velveeta - labelled as a "processed cheese food."

You don't want to put cheddar on a baked good like pizza. The fats tend to separate from the proteins and can become a chewy, tasteless mess on a fat soaked soggy crust. Mozzarella, parmigiano (not that stupid stuff in a can) and other low fat content cheeses are better for that purpose.

Posted by KDP on 07/21/17 at 08:42 AM

I was very small during the moon landing era, but I remember all the hype. It seemed like everyone had a moon or space tie-in to something. I remember Gulf gas stations giving away paper assemblies of the lunar module, and my father and I putting it together.

Posted by Brian on 07/21/17 at 06:49 PM

Greene cheeze, I take it.

Posted by Virtual on 07/22/17 at 10:54 AM

That was on July 2oth. I wonder if it had any connection to July 29th being National Cheese Sacrifice Purchase Day.

Posted by Phideaux on 07/22/17 at 01:53 PM

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