Red, the white wine

This 1997 wine from France featured an unusual marketing gimmick. It was sold in a red bottle, with a red label, and a red cork. It was called "Red." But it was a white Chardonnay.

via Peter May's list of unusual wine labels.



May has a whole book about weird wines: Marilyn Merlot and the Naked Grape: Odd Wines from Around the World