Wate-On

Based on the strange clothing and the thing that looks like an asteroid in the top right corner, I think the two people are supposed to be futuristic space travelers of some kind. Why they're in an ad for a weight-gain product, I don't know.

Sports Illustrated - June 5, 1978

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Alex Boese Alex is the creator and curator of the Museum of Hoaxes. He's also the author of various weird, non-fiction, science-themed books such as Elephants on Acid and Psychedelic Apes. Paul Di Filippo Paul has been paid to put weird ideas into fictional form for over forty years, in his career as a noted science fiction writer. Contact Us

Posted By: Alex - Sun Sep 17, 2023
Category: Advertising | Space Travel | 1970s | Dieting and Weight Loss

Comments

That might not be a asteroid... perhaps a chocolate chip cookie 😉

Posted by Jim on 09/19/23 at 06:33 AM

The birth of the plastic-wrapping fad? Isn't it supposed to make you lose weight?

Posted by Yudith on 09/22/23 at 05:38 AM

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