Too much nicotine causes the user to hallucinate that the cigarette is talking to them.
Source of ad.
In 1961, the French patent office granted Robert-Oropei Martino a patent for a method of placing advertisements on fish. From his patent (translated via Google Translate):
It is known that the effect of advertising is largely determined by the medium chosen for it. It is recognized that advertising carried out on a mobile medium, in particular rotating, attracts much more attention than the same advertising on a fixed medium. Similarly, advertising on a medium not previously used is more effective than that carried by the usual media. According to the present invention, a particularly effective advertisement is produced by having it carried by fish in an aquarium, pond or other...
It is obviously possible to imagine many ways of having advertising carried by fish. According to the invention, a corset is preferably used, made to the dimensions of the subject in a material that is sufficiently flexible not to hinder it, and which is closed on it by any appropriate means. Such a corset can advantageously be made of plastic and it is possible to conform it to any profile deemed desirable. Preferably, to allow the fish complete freedom to flex its body around a vertical axis, the corset itself is provided with a very small width and is extended towards the rear or towards the front by panels or strips that are entirely free from each other and on which any desired printing or design can be provided. The attached drawing, given as an example, will allow a better understanding of the invention, the characteristics that it presents and the advantages that it is likely to provide...
It is understood that many corset conformations can be imagined, in particular depending on the anatomical conditions of the fish. Instead of using a complete corset properly speaking, it would obviously be possible to arrange a half corset visible on one side only and fixed in place in any appropriate manner, or even a simple panel suitably attached to the body of the fish.
On the other hand, although it seems advantageous to present the fish in an aquarium, the invention could also be implemented with fish placed in a pond or a body of water, the important thing being simply that the fish is perfectly visible and that the corset or other support that it carries can be clearly distinguished and detailed by the spectators.
More info:
Patent No. FR1258965 (espacenet.com)
Man, this ad is all over the place!
The "46 reasons" were actually one reason based on flawed science.
A 1967 study had shown that LSD could cause a two-fold increase in chromosomal breaks in cell cultures. But subsequent studies showed that the breaks were a result of the concentrations of the drug being used — and that pretty much ANY substance, in similar concentrations, would cause chromosomal breaks. In fact, there was no evidence that LSD caused significant chromosomal breaks or was a carcinogen.
More info:
Science News
March of Dimes - 1968
House Beautiful - Oct 1966
Next time a female police officer stops you, ask if she's wearing Eiderlon panties.
The Pan-American Coffee Bureau was a marketing organization that represented coffee growers from Central and South America. In 1959, it created and promoted the "League of Honest Coffee Lovers." This was a pseudo-grassroots league of Americans rallying to demand stronger coffee.
Apparently American coffee had been getting weaker and weaker. In 1950 it was common for restaurants to brew 46 cups from a pound of coffee. By 1959, by adding more water, they were getting 64 cups from a pound. The Pan-American Coffee Bureau wanted to stop this trend.
The League of Honest Coffee Lovers was, itself, just a flash in the pan. But the Pan-American Coffee Bureau had a huge influence on American coffee culture. It's credited with creating the term "coffee break" and getting lots of people to take them. It popularized the year-round drinking of iced coffee. And ultimately it did get Americans drinking stronger coffee.
More info:
Lens Coffee
Life - Jan 11, 1960
Those who agreed with the goals of the League of Honest Coffee Lovers could send away and get a certificate of membership.
The premise of corporate mascot Fran is that she traveled the world, wowing people everywhere with her Formfit underwear.
Photoplay - Oct 1955
Look - Sep 20, 1955
Photoplay - Dec 1955
Coronet - May 1955
Insane adult co-opts kids in his cereal scheme.